iPhone 7 - Stepping Up On Practicality

It has been 9 years since the first iPhone has launched way back in 2007 by Steve Jobs, it created a massive revolution everywhere around the world. It became a symbol of simplicity, elegance, responsiveness and its rich ecosystem. Overtime it had tougher competition and higher expectations to meet.

Owing to the grand ceremony of the 10th iPhone next year (2017), Apple has decided to shy away from any major changes and resort to simple yet practical improvements. And I am glad to say, they have done a great job.

iPhone 7 Plus and AirPods

Design:

• There have been minor tweaks in design. First of all, the plastic line for radio signals has been minimised.
• Apple has now provided water and dust protection for its iPhone 7/7 Plus which previously worried iPhone owners.
• Apple has ditched the Space Grey colour for the two new blacks, matte Black and glossy Jet Black.
• It carries the taptic feedback tech from MacBook and puts it in the Home Button. It means that there is no physical button but the phone gives a light sensation in your fingers which feels a lot like a click. This elongates the life of the most use Home Button.

Colour Variants

Performance:

This year has been a wild ride in terms of performance in Android. Lots of powerful SoCs, Processor, Graphics Chips, Ram upto 6GB. But Apple has been known to be master at streamlining their hardware and software so well that iPhone 5S with slower processor and 1 GB RAM beats many phones with triple the RAM and latest processors. The new A10 Fusion chips is going to put aside all competition.

• The A10 Fusion chip has been based on a new architecture that makes it more advanced
• It now has a special 4 Core design. 2 High Power cores that are 2X as fast as iPhone 6S, and 2 High Efficiency cores that consume 1/5th the power compared to the iPhone 6s
• This new design lengthens battery life, brings tremendous performance improvements. 
• The Graphic Performance has been tweaked. It is now 3X times as fast as iPhone 6s.
• Most importantly, the storage sizes have been modified.

A10 Fusion Processor

Camera:

Apple has taken a different strategy on the camera specs this year. 

• The iPhone 7 comes with a improves 7MP FaceTime front camera. 
• It has a 12MP rear camera with f/1.8 aperture which is better than Galaxy Note 7's camera. The better aperture improves exposure and is useful in low-light photography. 
• To aid in low-light, the new iPhone comes equipped with quad-LED flash which is 50% brighter than the previous two-LED flash.
• It also has optical image stabilisation, which means that your pictures and videos will never be shaky anymore.
• But the most awesome feature has to be 4K recording at 60FPS. For those who don't know what it means, it is equivalent to a DSLR quality video.

• Now the iPhone 7 Plus takes the camera advancement to the next level.
• It does not have one 12MP lens but two. One being a Wide-Angle lens and other Telephoto lens.
• This gives it the ability of Optical Zoom (upto 2X), that is, zooming without losing details, something that a high-end phone like Note 7 doesn't have. It can do Digital Zoom upto 10X.
• Now Apple wants to replace DSLR so effectively that they even added a feature that creates the Bokeh effect without any software mumbo-jumbo. Even the Note 7 doesn't have this. Only high-end DSLRs are known to have it.
• But what makes it different from all other android phones, now and in future, is that the camera data is processed through the new architecture of A10, which makes it worthy of replacing most of the professional cameras.

This shows how Apple wants to make DSLRs obsolete. It truly is the best camera smartphone.

iPhone 7/7 Plus Back

Other Refinements:

This year Apple has focused on practicality than style and renovation. There are multiple tweaks which seem small but at the end you will be left drooling at your nearest Apple retailer to get your hand on one, if you wallets are fat enough, that is.

• Now iPhone has two stereo speakers, one on bottom and one on top. It 50% louder which is crucial for media consumption.
• The new Retina HD Display is 25% brighter and has a wider colour range.
• 3D touch not only provides extra options but now responds to you with the same taptic engine.
• The new antennas now enable a transfer speed of 450Mbps on LTE, which is unheard of in the industry.

iPhone With iOS 10

Well that wraps up my post on the new iPhone 7/7 Plus. The amount of effort put by Apple to make such subtle differences that create a massive ripple of change in user experience is spectacular.

I hope you have found everything you need to know about the new iPhone. If you have any queries please feel free to leave a comment.